Flip Out Australia requires a fresh new take on existing social media advertising for events and promotions. The solution must be exported to suit social media tiles for Instagram and Facebook in particular and incorporate the brand’s key messaging involving key words ‘bounce,’ ‘fun’ and ‘movement.’ While the brand wishes to maintain the existing colour palette and font choices as well as feature the Flip Out logo, the new solution may incorporate animation to bring the design to life.
The updated social media tiles and animation feature the bright Flip Out colour palette and font choices as outlined in the brief. The solution features a simple animation that brings to life the visuals and the key messaging for each promotion. These elements work together to communicate a sense of fun and enjoyment for younger audiences in particular.
